Google will announce a significant update to its core algorithm on May 25, 2022. It will take approximately two weeks for it to be fully rolled out.
Google has confirmed that a core algorithm update called the May 2022 core upgrade is now available.
Core updates aim to improve search results’ relevance for users. Although the update is available immediately, it will take approximately 1-2 weeks to roll out fully.
Danny Sullivan is Google’s Public Liaison for Search and notes that there are changes in site performance due to search results.
Core updates are improvements we make to Search overall and keep up with the changing nature of the web. Although nothing in a core upgrade is specific to any site, it may cause some changes to the way sites to perform …”.
Google is well-known for pointing out the same guidance it published back in 2019 when a core update was released.
Google refers to the same document with this update, so nothing has changed.
Google’s core update advice is, to sum it all up:
- You can expect to notice changes in search rankings, such as drops or spikes.
- Core updates are broad in that they don’t target any specific thing. They are intended to improve Google’s overall systems.
- The pages that are ranked lower than expected are not penalized. Instead, they will be compared to other content published since the last update.
- The best way to manage the impact of an algorithm update is to focus on creating the best content possible.
- Broad core updates are released every few months. Sites may not recover after an update.
- Improvements do not guarantee recoveries. However, if you choose not to make any improvements, it will almost guarantee that there won’t be recovered.
Six months have passed since the last Google Core Update, which was released in November 2021.
If you have worked hard to improve your site’s search ranking, it is possible to start to notice improvements.
However, those who leave their sites inactive may be outranked by sites with more relevant content.
Eventhough it is too soon to assess the impact of this update, it will be available in a week or more.
You may notice fluctuations in your rankings during this time.
Google will confirm that the update has been completed rolling out. Then it will be time for you to begin your analysis
